Purchased followers aren’t going to buy products or become huge fans of a celebrity, of course.
They buy Instagram followers to prime the pump. How do relatively new users get people to view and like their videos, and follow their account, if they aren’t already popular? Those algorithms give enormous weight to IG accounts that already have huge followings - and that creates a troubling catch-22: Instagram has to make difficult decisions about which content to display widely, and they use computerized algorithms to do it. Reaching a large number of those users isn’t easy, though. The platform has nearly 2.5 billion active users (that’s billion, with a “b”) every month.
And for most businesses and would-be influencers and celebrities, Instagram is a crucial place to be.
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